Privacy Policy

Last updated: February 1, 2026

This Privacy Policy explains how GTM Perspective (“we,” “us,” or “our”) collects, uses, and protects your information when you visit our website, subscribe to our newsletter or podcast, or contact us about consulting services.

1. Information We Collect

We collect only the information necessary to operate our website and communicate with you.

a. Newsletter & Podcast Subscriptions

When you subscribe to our newsletter or podcast updates, we collect:

• Your First and Last Name
• Your email address
  
  

We use this information only to send updates related to the newsletter and/or podcast.

b. Contact Form / Consulting Inquiries / Sponsor Form

If you fill out a contact form, consulting inquiry form, or sponsor form, we may collect:

• Your First and Last name
• Your Business Name
• Your email address
• Your phone number
• Any information you voluntarily include in your message
  
  

This information is used solely to respond to your inquiry and communicate with you individually.

Submitting a contact form will not automatically subscribe you to the newsletter or podcast.

c. Automatically Collected Information

We may collect limited, non-personal information automatically (such as browser type, pages visited, or referring site) through standard analytics tools to understand how the website is used and improve it.

2. How We Use Your Information

We use your information only for purposes you explicitly opt into:

• To send newsletter or podcast updates if you subscribe
  
  
• To respond to consulting or sponsorship inquiries you initiate
  
  
• To operate, maintain, and improve the website
  
  

We do not:

• Sell personal information
  
  
• Rent or trade personal information
  
  
• Use your information for unrelated marketing
  
  

3. Legal Bases for Processing (GDPR)

If you are located in the European Economic Area (EEA), the UK, or Switzerland, we process your personal data under the following legal bases:

• Consent – when you subscribe to the newsletter or podcast
  
  
• Legitimate interest – when responding to consulting inquiries you initiate
  
  
• Legal obligation – when required to comply with applicable laws
  
  

You may withdraw consent at any time by unsubscribing or contacting us.

4. Email Communications

• Newsletter and podcast emails are sent only to users who explicitly subscribe
  
  
• Consulting or sponsor-related emails are sent only in response to direct inquiries
  
  
• Every newsletter or podcast email includes an unsubscribe link
  
  

5. Data Sharing and Service Providers

We do not sell or share your personal information.

We may use trusted third-party service providers (such as email delivery, podcast platforms, or website hosting services) to operate this website and deliver communications. These providers process data only on our behalf and under confidentiality obligations.

6. Data Retention

We retain personal information only as long as necessary to:

• Provide requested communications
  
  
• Maintain business records
  
  
• Comply with legal obligations
  
  

You may request deletion of your information at any time.

7. Your Privacy Rights

a. GDPR Rights (EEA, UK, Switzerland)

You have the right to:

• Access your personal data
  
  
• Correct inaccurate or incomplete data
  
  
• Request deletion (“right to be forgotten”)
  
  
• Restrict or object to processing
  
  
• Request data portability
  
  
• Withdraw consent at any time
  
  

You also have the right to lodge a complaint with your local data protection authority.

b. CCPA / CPRA Rights (California Residents)

If you are a California resident, you have the right to:

• Know what personal information we collect and how it is used
  
  
• Request access to your personal information
  
  
• Request deletion of your personal information
  
  
• Opt out of the sale or sharing of personal information
  
  

We do not sell or share personal information as defined by the CCPA/CPRA.

We will not discriminate against you for exercising your privacy rights.

8. How to Exercise Your Rights

To request access, correction, or deletion of your information, contact us at:

Email: rob@gtmpov.com

We will respond within the timeframes required by applicable law.

9. Data Security

We take reasonable technical and organizational measures to protect your information. However, no method of transmission over the internet is completely secure.

10. Children’s Information

This website is intended for a business audience and is not directed to children under 18. We do not knowingly collect personal information from children.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last updated” date.

12. Contact Information

If you have questions about this Privacy Policy or how your information is handled, please contact:

GTM Perspective
Email: rob@gtmpov.com
Website: www.gtmpov.com